Why do you want to work here is an example of what type of interview question

Consider these example answers to help you prepare your own:

Example 1

‘I’ve been a fan of your work for many years, so when I saw the open position with your company, I knew I had to apply. I was especially inspired by the campaign with the local football team two years ago. I really admire the creativity that comes out of this agency, and I think I could use my skills and experience as an art director to become a valued contributor to this company.’

Example 2

‘Several months ago I read an article about the outreach program that you have here, and I was so impressed. I try to give back any way that I can, and I’m excited to be a part of a company that holds the same values as I do.’

Example 3

‘I’ve purchased and used your software for at least five years now, and I’m constantly impressed by your latest developments and innovations. In my work, I’m constantly searching for new, groundbreaking solutions, so I would love to be a part of a team that values innovation as much as I do.’

Example 4

‘Your company consistently ranks as one of the best places to work in the country, and the employee testimonials make it clear why. This company’s enthusiasm for developing its employees by providing resources, training, and education has fostered a creative and productive environment of professionals that are truly engaged with their work. As a result, you have created some of the most impressive campaigns that I’ve ever seen. I’d love to be a part of such a hardworking team.’

Example 5

‘This company has a reputation in the industry for having a management infrastructure that rewards hard work and supports continued development. I think I would make a great fit and be able to start making an impact immediately.’

Example 6

‘I recently read an article about the new CEO, Ward Snyder, and the company’s renewed commitment to innovation under his leadership. Innovation is at the forefront of all of my work, so I feel that I could not only thrive but actively contribute in this type of environment.’

Example 7

‘This company is world-renowned for the technology you create. In just the past year you have won a number of awards for your latest software. I would love to bring my experience of developing new IT products to contribute to a team that is this resourceful, hardworking, and collaborative.’

Example 8

‘After reading your company’s vision and mission, it’s clear that many of my professional goals align with the company’s purpose. Because of this, I think I would be a great asset to this already incredible team of engaged employees.’

Example 9

‘I’ve been inspired by your company’s brand, style, and tone for years now. I’ve worked to develop professionally in that time so that I could join this wonderful team one day and provide real value to the company.’

Example 10

‘I’ve been doing a lot of research to prepare for this interview, and I am most impressed by your goals and the work you’ve been doing to reach them. I read that you are growing your technical writing department, and that is my specialty. I think I could bring experience and value to the team.’

Example 11

‘I’ve been working in the service industry for over 10 years, and I’m ready to apply this experience and expertise at a company that is dedicated to its employees and providing excellent customer service.’

Example 12

‘I really admire that, despite being in business for over two decades, your company has never wavered in its mission or values. When I began looking for a new role, I purposefully sought out your company because of your dedication to innovation, philanthropy, and integrity.’

"Why do you want to work here?"

It's one of the most common interview questions a hiring manager will ask, and yet it's often the question that stumps job candidates the most. 

Your answer also helps a hiring manager decide if you really want the job, or if it's just another one on the list of hundreds you submitted your resume for. "What interviewers are looking for when they ask that question is the depth of thinking and seriousness a candidate has about working at this company," Jeff Hyman, CEO of Recruit Rockstars, tells CNBC Make It. Hyman has interviewed more than 30,000 people throughout his 25-year career as a recruiter.

Below, Hyman and career coach Emily Liou share their best tips for answering this question and impressing any hiring manager. 

Details, details, details 

Before your interview, research the company by reading its recent news coverage, social media posts, employee reviews on Glassdoor and the "mission and values" page on its website. 

"You really stand out as a candidate when you show that you've gone the extra mile to look beyond a company's homepage," Liou says. 

She explains: "If you're interviewing for a position at Apple, for example, and tell the hiring manager you want to work there because they make cool computers, that's not going to land you an offer, because so many other candidates are saying the exact same thing."

Pick out two or three details: It could be the company's mission, their business strategy or the opportunity to work with a particular employee, and build your answer from there, Hyman suggests. 

Find a personal connection 

It's also important to be genuine and personal in your response to show how much time and effort you put into preparing for the interview, which will set you apart from the competition. 

"One of the most empowering actions you can take as a candidate is sharing what specifically drew you to an organization," Liou says. "You can say, 'I love the reputation your company has built around having excellent-work-life balance or how you give back to the community through X, Y and Z, those are important values to me as well."

Focus on impact

Finally, close out your answer by describing the immediate impact you're hoping to have on the team. 

"When someone is interviewing candidates, they've got a problem that needs to be solved, whether it's growing revenue, launching a new product or something else," Hyman says.

When an interviewer asks "Why do you want to work here?" it's a great opportunity for you to demonstrate that you're not only excited about the company's mission and opportunities, but "you see a chance to help solve a problem and make a real impact," Hyman explains.

For example, if you're applying for a communications position at an appliance company, Liou says, "you can say, 'I'm really excited to help get your refrigerators in front of as many people as possible by leveraging my years of brand awareness and marketing campaign experience.'" 

At the end of the day, Liou adds, companies are looking for people who understand their mission and are genuinely committed to their work. "A lot of people miss the opportunity to really connect with their interviewer," she says. "When you can do that, you become the no-brainer hire."

Check out:

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